Category Archivefor: ‘Marketing’
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As buyers wade back into the market, there’s plenty of information to be found online. And that may be more trouble than it’s worth. arlier this year, a client asked Troy Deierling, a realtor in Sedona, Ariz., to set up appointments for three homes he’d seen online. Those viewings never happened: In spite of their …
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Three decades ago, Michael and Marlene Tallant would have loved to have mortgage interest rates that are available now — below 5 percent. Instead, when they purchased their first home in Dormont for $70,000, they had to work with a rate of about 16 percent. “We had a figure that we could afford, and since …
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According to the 2010 Profile of Home Buyers and Sellers released by the Association of Realtors, Eighty-nine to Ninety percent of home buyers used the Internet as one of the main sources of information used in their home process. This is one of the main reasons that before listing your property for sale with …
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Many agents are changing the services they provide and are starting to focus on various aspects of the real estate business other than just selling and marketing homes as noted in the article below. My personal approach is steadfast – Marketing and Selling Real Estate Only! Taking your eye off the ball during tough market …
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Short sales may be targeted for fraud A study estimates that banks and distressed home sellers will lose more than $375 million this year when they sell undervalued houses to tag teams consisting of realty agents and investors. Are banks and distressed home sellers getting rooked on a massive scale in the booming short-sale arena …
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June 1, 2011 Allstate Corporation, the home and auto insurer with more than $80 billion in fixed-income investments, is scaling back bond holdings and buying real-estate equity and infrastructure assets as it prepares for rising inflation. “We should favor alternatives and inflation protection over fixed income,” Chief Investment Officer Judy Greffin told investors today. “That …
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What your prospective buyers see when they drive up in front of your house can actually determine what they will see when they get inside. That may sound strange, but we humans are strange. There’s no getting away from it. Our brains pick out what we’re expecting to see and often ignore that which we …
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Pending home sales fell in April with regional variations following increases in February and March, with unusual weather and economic softness adding to ongoing problems that are hobbling a recovery, according to the National Association of REALTORS®. The Pending Home Sales Index, a forward-looking indicator based on contract signings, dropped 11.6 percent to 81.9 in …
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According to the “2010 Home Buyer and Seller Profile” visuals of properties for sale are increasingly useful to buyers as more buyers use the Internet in their process. Eighty-five percent of home buyers found photos very useful on websites. In addition, eighty-three percent of buyers found detailed information about the property very useful when …
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This past month I have been involved in 2 sales that involved “Bank Owned REOs” that had been winterized prior to my involvement. When scheduling a professional inspection I requested the water service be activated so the plumbing portion of the home could be inspected and discovered both homes had busted water pipes. Home inspections …
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Pick a price, any price for your home. Now wait. Eventually, someday, someone will probably be willing to pay you that price. The question is – Do you have the time or the desire to wait for that to happen or would you rather sell your home now for a reduced amount of money? Welcome …
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Friday, May 6th, 2011, 9:56 am tandard & Poor’s expects about 320,000 new home sales and 470,000 housing starts this year — about half the historical average. James Fielding, a senior housing director at S&P, made that assessment in a video posted on the ratings agency website. This performance is running at half the historical …
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To rent or to buy: what used to be a given – that you would buy a home as soon as you could afford to – has become an agonizing conundrum for many a would-be homebuyer, in the face of the housing market’s big bust and super-slow recovery. Low prices seem to create a wide-open …
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Windermere Real Estate, Sun Valley – Hailey, Idaho @ George Martin, Jr. Associate Broker